G.O.D. has always celebrated Hong Kong culture and heritage. So it was no surprise when Cathay Pacific came to us for ideas when they wanted to execute an upcycling project for hundreds of cabin crew and cockpit uniforms for their 75th Anniversary this year.
“I think these items will be very popular with a lot of people in Hong Kong – anyone who’s a lover of the brand, who’s seen this iconic red on cabin crew,” says Jessica.
To learn more about Cathay Pacific’s upcycling project and merchandise, please click here.